Robinhood To Offer Super Bowl Event Contracts Via Kalshi

Robinhood announced Monday morning it will be offering event contracts via Kalshi for Super Bowl LIX, creating the potential for a significant expansion of prediction market event trading for Sunday’s game between the Kansas City Chiefs and Philadelphia Eagles.

Front Office Sports was the first to report the announcement.

According to a press release from Robinhood, the brokerage views event contracts as “an opportunity to better serve our customers as their interests converge across the markets, news, sports, and entertainment.” It plans to have event contracts available in all 50 states through Kalshi, saying they “leverage the power and rigor of the financial market structure to facilitate greater liquidity, transparency, and price discovery.”

The partnership furthers Kalshi’s rapid movement in getting Super Bowl wagers via event contracts available to the public. Kalshi filed paperwork for self-certifying sports event contracts for wagering last month through the Commodities Futures Trading Commission (CFTC).

Access to the Robinhood marketplace

The new agreement offers event contracts to nearly 25 million people who have accounts through Robinhood. According to its Q3 2024 report, the brokerage claims 11 million account holders are “active monthly users.”

Kalshi’s event contract for Super Bowl LIX is a straightforward one, with the only game action-related market available being who will win Sunday’s game, similar to a moneyline wager with a traditional sportsbook. Kalshi currently has four Super Bowl-related event contracts worth more than $4 million available, with wagering on who will win Sunday accounting for $2.3 million of those contracts. Trading on the Robinhood site is expected to be available from 8 a.m. to 3 a.m. ET daily leading up to Sunday.

The availability of event contracts in states where sports betting is not available — most notably California and Texas — has the potential to disrupt the still-emerging traditional sports betting vertical, in which nearly $150 billion was wagered in 2024.

The agreement also puts Kalshi’s event contracts on a larger public platform than Crypto.com, which filed similar paperwork for Super Bowl event trading with the CFTC in early January. The federal agency announced a review of Crypto.com’s event contracts shortly before the changeover in presidential administrations, but Crypto.com is continuing to offer its event contracts. It is unclear whether that review was scuttled following the transition of power to President Donald Trump.

Kalshi, which became one of the top prediction market websites during the 2024 presidential election, named Trump’s son Donald Jr. as a strategic advisor last month.