Brett Smiley

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Reel Lives: Elliott Rapaport of Birches Health On Virtual Therapy, The Fastest-Growing Patient Segment, And The Boss

Brett Smiley

"The fastest growing segment of our patient population is without a doubt sports betting. And indeed, a strong clinical concentration has been on the 21-to-40-year-old sports betting demographic."

sports betting casino vip

A Whale Of A System: Inside The Online Gambling VIP Economy

Brett Smiley

A deep dive into sports and casino VIPs, whales, the difference, and the problems lurking beneath the surface. If you want to know where this may be going, look to the U.K.

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Reel Lives: Invariant Communications Pro Caroline Ponseti On Owning The Issue, Mental Health Awareness, And DC’s Food Scene

Brett Smiley

The former AGA media relations director now works across industries in governmental relations and keeps a pulse on the gambling industry.

Competition Heats Up In Geolocation Services, ‘Juicy Niche’ Of iGaming Market

Brett Smiley

“I think regulated operators are probably spending ballpark $200 million to $250 million a year on geolocation. Before we showed up, essentially GeoComply had all of that. We've now taken, admittedly a small bite, so far, but hopefully more.”

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Reel Lives: Strive Gaming CMO Jamie Shea On Soaking Up Knowledge, LTVs, And Stray Cats

Brett Smiley

"My first role in the industry was actually at the Sands under Bob Gregorka. Sheldon Adelson had bought it and it was broken down, like old school Sands. There were stray cats everywhere. It was just a funny book, and that was my entree to the business."

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Reel Lives: GMA Consulting’s Pat Eichner On Unveiling The PointsBet-NBC Sports Pact, Being Outdoors, and Storytelling

Brett Smiley

GMA Consulting communications guru Pat Eichner talks about his career, his love for being outdoors, and just being happy.

SBC Summit North America Is Back! Get Your Tickets Today

Brett Smiley

Taking place May 7-9, 2024 at the Meadowlands Exposition Center in New Jersey, register for this year's conference and trade show today to claim your spot among 5,000 of the industry's brightest professionals! 

sports betting atm

The Ideas To Police Legal Sports Betting Are Well-Intentioned But Out Of Control

Brett Smiley

There’s no need to add a trip to a 7-11 and an ATM surcharge to the equation in the hopes that they make the right call between the front door and glass door.

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Reel Lives: Square In The Air’s New Media Director Stewart Darkin On Gaming Entrepreneurs, Longevity, And Beavis & Butt-Head

Brett Smiley

"The online betting and gaming industry in particular continues to attract a new wave of entrepreneurs and technocrats, and while that energy and diversification is welcome, there is a reason one product is a hit and another is a flop."

Reel Lives: PrizePicks VP Of Communications Elisa Richardson On Dated Tech Stacks, Sustainability, And Atlantic City

Brett Smiley

Elisa discusses her entree to the industry at theScore Bet, ancient tech stacks, aspirations for an all-women's podcast, and much more.

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